Hyper Local Organic Farm

Farmacy is on a mission to provide fresh fruits and veggies at a price that suits all. This project was part of Philadelphia’s inaugural Make-A-Mark design-a-thon where over the course of twelve hours a team of designers works with a non-profit to help establish their visual identity.

I served as creative lead with a team of three other designers; Addy Peterson , Amber Weeks, and Jodee Winger.

Seasonally appropriate produce would be alternated throughout the year

We wanted to channel the DIY, flexibility, seasonally appropriate, and mission behind the non-profit in the branding. Knowing this was a boot-strapped business with a great mission, our goal was to provide a brand that would look good professionally printed or hand-painted by the community on some handmade wooden tables.

We set up an Instagram launch grid and a facebook page for their launch